via Guest of a Guest
Long the magic hand behind some of the most successful Instagram handles to have blown up feeds everywhere (turns out many people’ve a special spot for lopside tongued pups), Katie Sturino’s a veritable like-machine. With a face you just want to double tap, she’s been busy busy this past year working on her blog, The 12ish Style. A site for “size 12ish – 18ish girls living in a size 2 world,” it features everything from fashion, fitness, and lifestyle advice, to killer street shots of little Miss Sturino posted up oh so fashionably around New York’s oh so fashionable West Village.
We checked in with our favorite funny friend to talk social media, self-starterdom, style, and but of course, learning to love yourself. Though when you’re Katie Sturino, loving yourself, well, it’s not so hard.
YOU STARTED YOUR OWN PR AGENCY, YOUR OWN BLOG, AND HAVE SINGLE HANDEDLY MADE SOME OF THE MOST POPULAR HANDLES ON INSTAGRAM. AS A RIDICULOUSLY SUCCESSFUL HUMAN, WHAT ARE YOUR TIPS FOR FIGURING OUT WHAT YOU WANT AND MAKING IT HAPPEN?
I got into PR because I liked talking to people and I loved helping businesses grow. It was so exciting to see such an immediate impact. I knew I wanted to do something beyond PR eventually and I really searched for my next move…it took about two years to arrive at the answer. But I knew I was in the right place when the things I was working on didn’t feel like work at all.
YOUR BLOG, THE 12ISH STYLE, IS SO FULL OF INSPIRATION AND ENCOURAGING TIPS FOR SIZE 12ISH-18ISH GIRLS LIVING IN A SIZE 2 WORLD. WHAT’S THE BIGGEST MESSAGE YOU HOPE PEOPLE TAKE AWAY?
SAY WHAT YOU WILL ABOUT SOCIAL MEDIA, BUT THERE ARE SO MANY AMAZING PEOPLE LIKE YOURSELF WHO ARE OUT THERE PROMOTING THE IMPORTANCE OF SELF-LOVE AND UNCONDITIONAL CONFIDENCE. WHERE DO YOU GO FOR INSPIRATION ON A LOW DAY?
Lewis Howes, Gabby Bernstein and Lenny Letter.
STILL THOUGH, SOCIETY HAS A BIT TO GO. WHAT DO YOU THINK IS THE MOST HARMFUL THING OUT THERE FOR WOMEN’S BODY CONFIDENCE?
I think that we all want to look at images that are aspirational to a certain degree. It gives us something to shoot for. I think we have gone too far when the women we are aspiring to be don’t even look like that. Instagram has been a real culprit for creating unrealistic lifestyles and body image issues. I love social media for so many reasons but I find I see it causing a lot of women to feel less than. I hope by being real and talking about issues that a lot of women deal with, I am helping some of them feel more comfortable.
MAYBE THE MOST FAMOUS PUP SINCE LASSIE, TOAST’S CAN’T-STOP-LOOKING CUTE FACTOR IS SUCH A BRILLIANT PLATFORM TO RAISE AWARENESS FOR COMMERCIAL DOG BREEDING. WHAT’S THE MOST SURPRISING THING YOU WISH PEOPLE KNEW ABOUT PUPPY MILLS?
SO, TOAST (I.E. YOU) WROTE A BOOK! WHAT ARE HER MUST-STOP SPOTS OUT IN THE HAMPTONS YOU JUST HAD TO INCLUDE?
TATES! Always the first stop. She loves the kale salad at Moby’s and the fish Tacos at St Peter’s Catch in Montauk.
EVERYTHING YOU TOUCH TURNS TO SOCIAL MEDIA GOLD. WHAT’S THE INSTAGRAM / SNAPCHAT / TWITTER HABIT YOU WISH PEOPLE WOULD STOP WITH?
Over posting! I hate having to unfollow someone because I am so sick of seeing their name in my feed.
YOU SEEM TO MAKE EVERY TREND WORK. IN YOUR OPINION, IS THERE A UNIVERSALLY UN-FLATTERING ITEM THAT JUST WORKS FOR NO ONE?
Oh yes…well..most people anyway…leather culottes. No.
WITH ALL OF THESE AMAZING PROJECTS GOING ON, WHAT’S THE BEST IDEA YOU’VE HAD IN A WHILE?
I think the best idea I’ve had in a while is the trip I just booked to Il Pellicano in Italy…I am toying with the idea of an out of office message..but probably not 😉
WHAT ARE YOU MOST EXCITED FOR NEXT?
We just taped footage for a show about Supersizing The Look where I take celebrity trends and translate them for women of different sizes. I love doing that! Celebrities have to look good as part of their job and they pay people to do it…so why not tap into their style!